Tuesday, December 02, 2008
Yes, Microhoo buzz is back, even if it never really went away. This time it was London's The Sunday Times stirring the pot, reporting that Microsoft will be making a $20 billion play for Yahoo!'s search business.
BoomTown's Kara Swisher quickly shot holes into the story, and she has the Rolodex to confirm or debunk nearly all of the Microhoo chatter. The deal didn't make sense. The alleged new management team didn't make sense. The price -- significantly more than all of Yahoo! is worth -- certainly didn't add up.
However, convincingly putting out one fire doesn't mean that another one isn't about to be rekindled somewhere else. Microhoo chatter will never die, because, quite frankly, it makes too much sense.